Posts Tagged ‘search engines’

FaceBook.com has become the most popular site on the Internet. Several thousand new accounts are being created every day. What makes FaceBook so popular? How can you use it for your business? There is something really big happening in the world of Internet business. Social Networks are becoming key elements of any online business strategy. Why? People trust their social networks. People know how to use Social Networks. Search Engines know how to index Social Networks. Social Networks are the future for many reasons. FaceBook is the most popular social network, so let’s start there.

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The real-time web is definitely the future and the future is now. Twitter.com and Facebook.com are already considered part of the real-time web. Not just because you can update your profile, but because people update their Facebook.com stuff many times a day. It is a moving target. Facebook, with it’s millions of users, is changing every second. That’s real-time. Twitter.com is designed and build as a real-time tool. If you follow enough people, your twitter.com home page will constantly update as you read it. It is a living page.

Google.com recently announced their new infrastructure, Google Wave, where email, web pages, and instant messages all converge in a way that makes websites, photo albums, and conversations all work in a real-time way. It is hard to explain all that will come from this, but the impact is huge. Web pages are becoming living documents.

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Video is all over the web, we all know that.  But have you ever considered the value of having video on your website for promoting your business?   If you do it right, your visitors will appreciate the video and you will gain some SEO benefit as well.  Most Internet marketers are successful primarily because they use video in their marketing.

Your visitors love video.  It shows them you put some effort into your website.  It gives them more information without forcing them to read everything on your website.  Video also creates an energy around your products. Motivating a buying decision is much easier with video.  Of course your web page can also be designed to motivate a buying decision, but doing both is even better.  Want to see an example of that?  Check out the super pitchman Billy Mays on one of his websites. (note: I randomly picked one Billy Mays product, this is not an endorsement).  Billy Mays has made dozens of product sites and they all follow this format. http://www.zorbeez.com

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